The MimoLex tApp helps marketers write engaging content, listen to customers across multiple channels and get insights into what customers respond to. MimoLex goes beyond sentiment analysis and allows construction of models that relate engagement metrics such as time spent on a page to lexical and sentiment composition. Then, it uses the empirical models to forecast engagement metrics for new pages.
- Increases subscriber engagement and conversion
- Enhances brand value through engaging communication
- Improves customer service by responding to customer feedback in a timely manner
- Reduces the risk of accidental negative messages
- Helps get insights into competitor strategies
MimoLex extracts textual data from websites and collaterals, loads it into high performance in-memory database, runs advanced algorithms in real-time to generate easy to read reports.
- Diagnosis of problems related to product and brand communication
- Facilitates the development of strong positive messages
- Multichannel sentiment analysis
- Offers simple lexical analysis along with comparative and competitive analysis
- Helps build predictive models for engagement metrics such as time spent on a page
MimoLex offers unique industry specific solutions.
- Lexical & Sentiment Analysis
- Multi-Channel Listening
- Build predictive models for engagement metrics such as time spent on a page