Tag Archives: content marketing

Getting People to Read Informative Content

  You’ve spent valuable time researching the topic that’s supposed to solve a painful problem. And several hours writing and editing it to make it perfect. Your brain is overworked trying to come up with the right phrases. You’ve gone … Continue reading

Posted in Blog | Tagged , , | Leave a comment

Quality Content: The Spark to Ignite

  Ask any successful marketer what should be the backbone of a successful digital marketing campaign; the person is likely to tell you that it is content. It’s the essential spark that can ignite your marketing strategy.

Posted in Blog | Tagged , , | Leave a comment

Harness the Power of Real Time Marketing

  There was a time when marketing, and even getting feedback from consumers was so much more difficult. Businesses had to spend millions of dollars in advertising money to reach the customers and potentials. Then they had to spend almost … Continue reading

Posted in Blog | Tagged , , , , | Leave a comment

Infographic: Cost of Unhappy Customers

This post about your UNHAPPY customers is quite interesting and eye opening. I read this post on info.infernotions.com. Unhappy customers are more influential than you may think. American business lost $537 billion due to unhappy customers. The good news is that there … Continue reading

Posted in Blog | Tagged , , , , , , , , , , , , , , , | Comments Off on Infographic: Cost of Unhappy Customers

Getting People to Read Your Mobile Content

Getting people to read content on anything other than traditional medium, like books, magazines and newspapers is always a challenge. Those who publish content online, and website owners and webmasters have known this for a while. But now there’s a … Continue reading

Posted in Blog | Tagged , , , , , | Comments Off on Getting People to Read Your Mobile Content

Why Good Writing Matters

      Website owners and webmasters will often focus on the technological aspect of digital marketing even for the content they post. For instance, they will go deep into coding the copy to make it easy for people to … Continue reading

Posted in Blog | Tagged , , , , | Comments Off on Why Good Writing Matters

Beyond The Buzzword – The New Age of Content Marketing for Businesses

Just do it – Nike. Impossible is Nothing – Adidas. Solutions for a smart planet – IBM. The happiest place on earth – Disneyland. Have it your way – Burger King. These are some of the most famous marketing slogans … Continue reading

Posted in Blog | Tagged , , | Comments Off on Beyond The Buzzword – The New Age of Content Marketing for Businesses

MimosaSoft @ Sapphire 2014!!

June 4th, 2014  Orlando, FL MimosaSoft’s Marissa Adams participated at the Sapphire 2014 through the SAP Startup Focus program. It was an exciting event. We enjoyed meeting SAP Executives and prospective customers. About MimoLex: MimoLex mines and captures information from sites … Continue reading

Posted in news | Tagged , , , , , , , , , , , | Comments Off on MimosaSoft @ Sapphire 2014!!

What Marketers and Writers Need to Know about Lexical Analysis

  On the surface, lexical analysis seems like something only a literary academic would love. It breaks down textual content into its basic components–e.g., verbs, nouns, adverbs, adjectives, or compounds–and provides an analysis of the usage of those components. While … Continue reading

Posted in Blog | Tagged , , , , , , , | Comments Off on What Marketers and Writers Need to Know about Lexical Analysis